CLIENT — GAP INC.
PROJECT — BLACK PANTS LAUNCH
PHOTOGRAPHER — CASS BIRD
CREATIVE DIRECTOR — CECILIA GATES
ASSIGNMENT — RESEARCH, CONCEPT, DESIGN, PRODUCE AND EXECUTE GAP BLACK PANTS SEASONAL BRAND ADVERTISING CAMPAIGN, SECONDARY CAMPAIGN, CAMPAIGN VIDEO, IN-STORE, + DIRECT MAIL.
MEDIA — OUT OF HOME ADVERTISING, IN-STORE, PRINT, EMAIL, DIGITAL + SOCIAL.